The Private Clinic Playbook

The Private Clinic Playbook

A self-guided, written planning framework for UK clinicians exploring or planning a private GP clinic. Work through it independently, at your own pace, grounded in the real financial and regulatory realities of UK private healthcare.
Get PlaybookSee Upcoming Webinars
The Private Clinic Playbook — self-guided framework for UK clinicians starting a private practice

What the Playbook is

The Playbook is designed for clinicians who want to work independently — but correctly. It compresses months of trial-and-error into a clear, structured roadmap covering business planning, clinic economics, CQC preparation, operations, and patient acquisition.

Who It's For

Is the Playbook right for you?

This programme supports clinicians who are already committed to building — not just exploring.

This is for you if you are:

  • Committed to starting a private clinic
  • Still in the planning phase
  • Looking for structure and clarity
  • Comfortable working independently

This is not for you if you:

  • Clinicians already executing and needing live support
  • Those looking for consultancy or done-for-you services
Our Services

What Playbook Covers

Business Plan & Clinic Economics

Service pricing, capacity planning, revenue modelling, and break-even analysis. We help you build a financial model that reflects how private GP clinics actually perform — not projections based on hope.

Regulatory & Compliance Preparation

CQC registration pathway, documentation requirements, governance structure, and risk management — covering what you need, when you need it, without unnecessary complexity.

Brand, Positioning & Trust

How patients choose private GPs, what builds trust before a first appointment, and how to position your clinic clearly in a competitive local market.

Patient Acquisition Foundations

Channel prioritisation, budget expectations, conversion fundamentals, and the most common acquisition mistakes that cost clinics their early patient base.

Systems & Operations

Booking flows, CRM setup, consent processes, staff role clarity, and the operational infrastructure that allows your clinic to run without you being involved in every decision.

What The Playbook Covers

What the Playbook includes

A step-by-step guide built for those who want structure without ongoing support.
Business planning icon for private clinic setup

Clinic viability checklist

A structured self-assessment that helps you evaluate whether your service idea, location, and financial assumptions are realistic before you spend anything.
Compliance and operations icon for private GP clinic

Revenue & capacity calculator

A practical tool to model your appointment volumes, pricing, and break-even point based on realistic private GP clinic economics — not optimistic projections.
Systems and scalability icon for private clinic

Patient acquisition cost framework

Understand what it costs to acquire your first patients, which channels to prioritise, and what budget to allocate before you open your doors.
Patient acquisition and clinic growth icon

CQC readiness self-assessment

A clear checklist of what CQC registration requires for a private GP clinic, what documentation you need, and where most clinics fall short in their preparation.

How it works

How would you like to work with us?

Wherever you are in your journey, we meet you there — and help you move forward with clarity.

Start with the Playbook

Self-guided planning framework

Get Started

Join the Accelerator Programme

Cohort-based guided implementation

Get Started

Request 1-to-1 advisory

Bespoke, senior-level support

Get Started

Why This Is Different

Why this isn’t another clinic coaching programme

We optimise for clarity, confidence, and controlled progress.
MedicsUK Accelerator cohort — UK clinicians building private practices together

Built by healthcare operators

Every framework in the Playbook is grounded in real-world experience operating and scaling private GP clinics in the UK — not adapted from generic small business guidance.
Private GP clinic business strategy session

Focused on decisions, not motivation

The Playbook is structured around the decisions you actually need to make — financial, regulatory, operational, and commercial. Each section ends with a clear action, not a summary.

UK-specific regulatory context

CQC registration, NHS/private crossover, data governance, and insurance considerations are all covered with UK private primary care context — accurate and actionable.

Small cohorts for depth and quality

Every financial example, pricing model, and capacity estimate in the Playbook is based on how UK private GP clinics actually perform — not theoretical projections.
How it works

Ready to plan your clinic properly?

Get the Playbook and start building with structure, not guesswork.
Get PlaybookSee Upcoming Webinars

Join Now

Apply to Join the Next Cohort

We optimise for clarity, confidence, and controlled progress.